Business

New name, same great service

General manager Scott Barber and assistant manager Natalie George are bringing the Rona brand name to the 48-year-old Dawson-Brill Lumber store on 16 Avenue. - Kurt Langmann/Black Press
General manager Scott Barber and assistant manager Natalie George are bringing the Rona brand name to the 48-year-old Dawson-Brill Lumber store on 16 Avenue.
— image credit: Kurt Langmann/Black Press

For almost 50 years now Dawson-Brill Lumber has been the supplier of choice for farmers across B.C. when it came to posts and rails and barn construction materials.

The owners and managers vow this won’t change when the store opens next Thursday, (Sept. 15) under the name Rona South Langley.

“We are a dealer-owner store so we will be able to provide the same things we are already known for, but Rona also increases our buying power so we can provide better pricing on a bigger selection of materials,” said assistant manager Natalie George.

“We also wanted it to be a Canadian company that people are comfortable with, so we chose Rona. And Rona lets us continue to sell the specialties we have developed, such as the Purina horse feed and the split rails that customers from Whistler and the Interior come to us for.”

General manager Scott Barber was brought in from Rona’s corporate offices to oversee the transition and upgrades to the existing facilities. It’s a massive renovation that will see conversion of existing buildings to provide 11,000 square feet of warehousing for 14,000 products. New products will include paints, moldings, drywall, plumbing, electrical, tools, hardware, housewares and concrete blocks.

“The projections are big,” said Barber. “Langley Township expects some 5,000-10,000 new houses here in the next five to ten years, so we’ll be well-positioned for this growth.”

However, Barber says he also values the personal relationships that the company has built up over the past half-century and vows that won’t change.

“We cater to people here, know our customers by name and know what they need. But now we’ll be able to offer so much more; we’ll have weekly flyer specials, offer Air Miles, drive-through lumber pick-up and we have three delivery trucks.”

Their staff has grown to 10 and Barber says that will continue to grow in the years to come. Their hours have also expanded to seven days a week operation: Monday to Friday from 7 a.m. to 6 p.m., Saturday 9 a.m. to 5 p.m., and Sunday 10 a.m. to 4 p.m.

It all begins on Sept. 15 with a “board cutting ceremony” and there will be prizes awarded daily from the 15th to the 18th at Rona South Langley, 24540 16 Ave.

“We’ll have a barbecue for customers on the Saturday and Sunday, by donation to charity,” added Barber.

The store has been owned by Len and Donna George since 2003 and the couple resides on the site. They look forward to seeing old and new friends at the grand opening of Rona South Langley.

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