Generic hot dog sign - Pixabay

Get your hot dog water, only $40 in Vancouver

‘Hot Dog Water’ seller in Vancouver gets laughs, sales with savvy marketing

A Vancouver man who sold bottles of “Hot Dog Water” for nearly $40 each says he was trying to see how marketing of health claims backed by supposed science amounts to quick sales.

Douglas Bevans said he boiled about 100 organic beef hot dogs and put each one in a bottle of the water he sold at an annual car-free event.

Each bottle of the “keto-compatible,” unfiltered water sold for $37.99, but two bottles cost only $75 because of a special deal last Sunday at his booth, where he wore a hot dog onesie and promoted himself as CEO of Hot Dog Water.

RELATED: Phillies fan injured by flying hot dog

Bevans promised the water would lead to increased brain function, weight loss and a youthful appearance, even erasing crow’s feet when applied to the face in the form of a lip balm, which he also happened to sell.

“We noticed that some people were rubbing lip balm on their crow’s feet and they were swearing their crow’s feet were disappearing before their eyes,” he said.

One man who rubbed the lip balm on his ”dome” sent him photos suggesting it promoted hair growth, Bevans said.

While many people laughed, he said others were impressed by the health benefits they’d experience with his unique products, including body spray and “Hot Dog Water breath freshener.”

Bevans said he sold 60 litres worth of the products.

He told people the water creates quicker sodium uptake for good health, uttering sheer quackery: “Because Hot Dog Water and perspiration resemble each other so when you drink Hot Dog Water it bypasses the lymphatic system, whereas other waters have to go through your filtering system, so really, Hot Dog Water has three times as much uptake as coconut water.”

Bevans, who is really a tour operator and a performance artist, said he came up with the idea as he questioned the ridiculous marketing and health claims behind some products and thought to himself: “I bet I could sell hot dog water.”

“We’re helping people, empowering them to use informed decisions in their purchasing choices,” he said about his marketing stunt. “That is the message behind this.”

RELATED: Column: A carbohydrate conversion

His aim is to get consumers to bypass slick marketing and think about what they’re buying, especially in the age of social media clicks and ‘likes’ involving celebrities pitches.

Bevans said he thought of his project as an art performance to create awareness about critical thinking.

“Art, I think, has a way of doing this better than if this was a public service announcement. There’s an image attached to it, that it’s ridiculous.”

The Canadian Press

Like us on Facebook and follow us on Twitter.

Just Posted

Fraser Valley Thunderbirds bound for playoffs

Minor midget team of mostly Langley players secures spot over Family Day weekend

Langley baseball team brings aid to Puerto Rico

Blaze raised $50,000 for the trip to

Langley chamber joins call to kill ‘no pipeline ever’ law

Bill C-69 will hurt the local Langley economy, Chamber warns

Confidence gained from Langley Toastmasters club

Langley Toastmasters Club 2743 is celebrating February as B.C. Toastmasters month.

World Day of Prayer returns to Langley

St. Joseph’s Catholic Church is hosting the annual day on March 1.

New report calls for regulated heroin sales to curb B.C.’s overdose problem

B.C. Centre on Substance Use points to organized crime and money-laundering as contributing factors

Millennial men least likely to have a family doctor: Statistics Canada

Report found more women have primary care physicians, compared with men

VIDEO: North Delta elementary school closed following stabbing that left cop, woman in serious condition

An off-duty police officer and a woman were injured outside of the school Wednesday afternoon

70% of Canadians agree with mandatory vaccines for children: poll

The debate for pro and anti vaccinations has heated up after a measles outbreak in Vancouver

VIDEO: Woman, off-duty cop in serious condition after stabbing outside B.C. elementary school

The officer was interceding in an alleged assault when he and the woman were stabbed

5 to start your day

Two people are in critical condition after stabbing, searchers recover body of missing snowshoer and more

Most Read